Mr SANNE and Mr CORDEIRO's presentation
Average Agents' points of view and difficulties encountered
in the exercise of their mandate
presented by Hans-Georg Sanne from Hamburg/Germany and Pedro
Miguel Cordeiro from Lisbon/Portugal.
"First of all a word of appreciation has to be said
to CESAM and thanks to everyone involved in the organisation
of this conference. It is the first time that a CESAM conference
with the average agents has taken place and the discussions
in the course of the day have already been most useful.
In the course of this day a number of subjects concerning
the average agents' work have been raised and discussed already
and, therefore, with some of the points there will be duplication
resp. a repetition of subjects. Perhaps this can also be seen
as a summary or conclusion on the arguments raised so far.
We have heard positive remarks about our work as well as
critical remarks and the latter should help us to improve
the standard of our service. Here we now have the opportunity
with active contributions in the discussion to put on the
table and on record all those subjects which in our opinion
need to be adressed. We, therefore invite you to actively
participate in the discussion. We should take the opportunity
here to discuss such matters with prominent representatives
from the insurance industry who are with us today.
We have not specifically prepared a presentation but this
"forum" should be a round for discussions to which
you all are most heartily invited. It is also a special wish
of CESAM that this forum should be in a form of free discussion.
In English conferences we have experienced a procedure which
the English call SWOT. This stands for S=strengths, W=weaknesses,
O=opportunities and T= threats. This is an exercise for all
participants to analyse a situation in which they are. In
this meeting we do not really have the time for this exercise
but we would suggest that you all sit down for just a quiet
moment to perform this analysis and arrive at some evaluation
on the one side and as well at constructive conclusions what
will need to be done to remain competitive in the market.
We have just noted some points in the course of todays discussions
which we would like to put on the table in this open forum.
We have been asked that this should be an open forum for discussions
and, therefore, we want to abstain from giving you a presentation.
We are rather interested in points of discussion from the
audience.
Nevertheless following are the points which we have noted:
Point 1:
payments of survey fees to average agents. This subject has
already been discussed during this conference from various
angles. To summarize, particularly for surveys for hull /
machinery insurance the invoices of the average agents are
not completely paid in one go but according to the shares
of the respective national market. In general the share of
the French market is paid within very short time with no delays
but the foreign market shares are only paid at a considerably
later date. Reasons resp. explanations for this in principle
unacceptable situation have been explained but the normal
rule in business is that the party fiving the initial order
for survey should also pay the fees. As we as average agents
usually do not even know which foreign markets are to pay
which shares we have actually no control or influence at what
time we actually receive payment. Obviously also the insurers/underwriters
and brokers are fully aware of this unsatisfactory situation
and we are confident that after todays discussions they will
find an acceptable solution.
Point 2:
seriously negative development of the amount of business for
average agents originating from the French market. The substantial
restructuring of the insurance markets with very strong concentrations
and, therefore, a reduction in the number of insurance companies
involved in transport insurance has led to a severe drop in
number of requests for surveys. We were surprised about the
statistics presented earlier today. In our experience in Hamburg
for two years running a drop by nearly 50% each year and in
Lisbon statistics show that from 1995 to 2000 there has been
a decrease of approximately 81 % (!) in the number of interventions
requested concerning CMR, haulier's liability and marine transporation
of commodities. This experience may be exceptional for our
areas only but you will realise it gives reason for great
concern.
We have not been able to identify the reasons for this development
but it seems to us that there has been a growing tendency,
perhaps due to more internationalisation of the business that
particularly from brokers the full support of the CESAM average
agents has been reduced. Views on this subject from other
average agents would be greatly appreciated.
Point 3:
Expectations of the insurance market about the qualities and
activities of average agents. It appears that there is not
a clear understanding what the insurance market definitely
expects from the average agents. Clear instructions from underwriters
and brokers would definitely help and in this respect the
presentation from Mr. Denefle, for which we have been very
grateful, has been very helpful. Likewise the critical remarks
from Mr. Pivet have been very useful although we consider
that single exceptional cases have been taken for some generalised
critical remarks and what he criticised is rather the exception
than the rule. There needs to be a close coordination with
brokers to fully understand what their expectations and requirements
are which need to be fulfilled by the average agent. These
have to be expressed clearly.
If and when we hear such critical remarks as given to us in
the presentation from Mr. Pivet we should not be too sensitive
but should understand them as having been given with the aim
and in the spirit of achieving mutual satisfaction. Again
we would, here at this point, invite also your critical remarks
adressed to the industry on where and what we need to receive
in a more specific way as instructions and/or requirements.
Point 4:
Service Standards and IT platform. CESAM is already actively
developing and promoting the Internet and have given us today
a very impressive presentation. In this respect we shall have
to ensure that all the CESAM average agents will be able to
communicate through the modern communication media. A mutual
standard should be aimed for.
But apart from communications we should also ensure that the
quality standard of the experts employed for surveys should
be ensured and possibly improved. In this direction Lloyds
Agents are already developing proficiency tests for surveyors
and since a closer cooperation with Lloyds Agents is being
envisaged CESAM and its average agents may well benefit from
the experience in this direction.
Point 5:
Considerations of possibilities to strengthen the position
and the business of the average agents.
a.) There seems to be a development of a considerably increasing
need for surveys on CMR/transport liability insurance cases.
We are not sure whether in this field the insurance market
actually makes use of the CESAM average agents organisation
to the extent possible. There have been indications that
not in all departments of brokers and underwriters the services
of CESAM average agents are fully known.
b.) We would ask insurers to investigate and possibly reconsider
whether the organisation of average agents should not again
be involved in settling procedures. Very often it is easier
and more cost/time effective if the settling agent is in
the area of the incident.
c.) As we know that French insurers are also getting involved
in P & I matters, is this a field in which the expertise
of average agents could be utilised for the future.
d.) Between agents in the different countries there should
be a closer communication and we should all endeavour to
promote services in other countries to local principals
who require surveys internationally. Can we offer so called
"package deals" with surveys from supplier to
final receiver? Could we today compete with organisations
such as e.g. SGS?
e.) Is the field of prevention investigations/inspections
an area where the average agents could get more involved.
We understand that this issue is considered by insurance
companies but the relation of cost/effectiveness needs to
be further analysed.
Further suggestions from the audience here and from the average
agents are most heartily invited also after the conference.
We have only had very limited time at the end of this conference
and everybody is by now somewhat exhausted. Let us, therefore,
close the discussion here with our thanks to CESAM and their
most able organisers for this extremely useful conference
and let us jointly develop the organisation of average agents
for CESAM in the future. A lot remains to be done but there
will be opportunities for us to grasp. Thank you.
Comments: During the discussion particularly from the representatives
of the insurance companies AGF and AXA explanations were given
for the reduction in the number of actual surveys by the average
agents. Globalization of the insurance business and particularly
an increase of the "deductibles" in insurance policies
undoubtedly have an influence. The importance of the existence
of CESAM's organisation of average agents and their value
to the industry was again underlined.
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